With the ever-increasing presence of digitization and technological progress, it is evident that they are leaving their mark precisely on the education of people who want to progress and succeed and are inclined to learn new things and acquire or expand their previous knowledge on a daily basis. The possibilities for further education, which opens up after finishing high school, are really great in the Republic of Croatia. The Bologna process led to the choice of the career direction that a person wants to build, whether to go for university or professional studies. Also, in addition to the undergraduate level of studies, further development and continuation of studies, i.e. the graduate level, is also possible. Education is provided at the expense of the Ministry of Science and Education, as well as through tuition fees paid by students. In addition to the above, every day we witness increasing progress as well as learning via the Internet, in which the media and their portrayal of higher education in the Republic of Croatia play a major role today. The media has its positive and negative influence on people and their segments of life. The Internet, that is, the presence of the media, has enabled faster information transfer, better information and problem solving, but negativity has led to the misuse of data, which can also result in negative consequences for the individual. Media literacy is important and increasingly demanding today in meeting business expectations. Digital media are the ones that have made it possible to overcome any emergency situation, to make the course of education run smoothly and more simply, and to solve certain things and tasks in a quick and efficient way.