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undergraduate thesis
Pozicioniranje kontrolinga u poduzeću
Stručni završni rad
2022. urn:nbn:hr:129:103679
Devetak, Lorena
The University of Applied Sciences Baltazar Zaprešić
Chair of Economics, Management and Marketing

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Devetak, L. (2022). Pozicioniranje kontrolinga u poduzeću : Stručni završni rad (Undergraduate thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:103679

Devetak, Lorena. "Pozicioniranje kontrolinga u poduzeću : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2022. https://urn.nsk.hr/urn:nbn:hr:129:103679

Devetak, Lorena. "Pozicioniranje kontrolinga u poduzeću : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2022. https://urn.nsk.hr/urn:nbn:hr:129:103679

Devetak, L. (2022). 'Pozicioniranje kontrolinga u poduzeću : Stručni završni rad', Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 24 November 2024, https://urn.nsk.hr/urn:nbn:hr:129:103679

Devetak L. Pozicioniranje kontrolinga u poduzeću : Stručni završni rad [Undergraduate thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2022 [cited 2024 November 24] Available at: https://urn.nsk.hr/urn:nbn:hr:129:103679

L. Devetak, "Pozicioniranje kontrolinga u poduzeću : Stručni završni rad", Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:129:103679

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Metadata
TitlePozicioniranje kontrolinga u poduzeću : Stručni završni rad
Title (english)Positioning of controlling in the company
AuthorLorena Devetak
MentorMatej Galić (mentor)
Committee memberAntal Balog (predsjednik povjerenstva)
GranterThe University of Applied Sciences Baltazar Zaprešić
(Chair of Economics, Management and Marketing)
Zaprešić
Defense date and country2022-09-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Kontroling uvode poduzeća kada menadžment shvati da poslovanju nedostaje stručna ekonomska podrška i da treba informacije iz kojih će vidjeti kako poslovanje stoji i gdje vodi. Također, kontroling uvode poduzeća u stranom vlasništvu-tada je kontroling pasivne prirode i samo isporučuje informacije koje poduzeća majka traži. Manja poduzeća kontroling uvode u slučaju prijenosa vlasništva. Kontroling se uvodi i kada se poduzeće prodaje kako bi kupac bio sigurniji u kupnji. Jedan od najvećih razloga uvođenja kontrolinga je i poslovni uzlet u budućnosti što će dovesti do većeg tržišnog udjela i probijanja na tržište. Kontroling u poslovanju uvijek je dobar izbor jer kao potpora menadžmentu daje rješenja za poslovne izazove. Kontroling nije kontrola poslovanja već kontroling daje informacije i njegov zadatak je izrada metodologije kojom će se mjeriti uspjeh poslovanja. On daje informacije o odnosu između planiranog i ostvarenog, donosi financijske pokazatelje i upravlja resursima. Rad proučava pozicioniranje kontrolinga u poduzeću i njegovu ulogu u poslovanju, ciljeve, zadaće i odgovornost.
Abstract (english)
Positioning of controlling in the company companies introduce controlling when management realizes that the business lacks professional economic support and needs information from which to see how the business stands and where it leads. Also, controlling is introduced by foreign-owned companies - then controlling is passive in nature and only delivers the information that the parent company is looking for. Smaller companies introduce controlling in case of transfer of ownership. Controlling is also introduced when a company is sold to make the customer safer in the purchase. One of the biggest reasons for the introduction of controlling is the business rise in the future, which will lead to higher market share and market penetration. Controlling in business is always a good choice because as a support to management it provides solutions to business challenges. Controlling is not business control but controlling provides information and its task is to develop a methodology that will measure business success. It provides information on the relationship between planned and achieved, adopts financial indicators and manages resources. The paper studies the positioning of controlling in the company and its role in business, goals, tasks and responsibilities.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:129:103679
Study programmeTitle: Business Administration, Undergraduate Professional Study
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-04-14 08:15:38