| Abstract | U ovom završnom radu definirat ćemo i pojmovno odrediti mala i srednja poduzeća, njihove karakteristike, čimbenike koji utječu na poslovanje malih i srednjih poduzeća, prednosti i nedostatke. Zatim slijedi dio gdje ćemo se baviti glavnom tematikom ovoga rada, a to je novonastala virusna bolest, odnosno COVID-19 bolest koja se nedavno aktivirala u svijetu i napravila kroz drugačiji način života kako za osobe pojedinačno tako i za poslovanje. Bavit ćemo se definiranjem novonastale bolesti, odakle je došla i kako se počela širiti te kakve su se promjene desile u vanjskom okruženju poduzeća. Također ćemo proučiti mjere koje donosi Stožer civilne zaštite u Republici Hrvatskoj kako bi se suzbilo širenje virusa, ali isto tako mjere ograničavaju kretanje ljudi pa tako i rad, odnosno poslovanje poduzeća, stoga ćemo analizirati kako su se poduzeća snašla u novonastalim uvjetima koje do sada nismo imali prilike doživjeti i vidjeti. Analizirat ćemo koliko su mjere narušile poslovanje poduzeća ili su pak donjele i neke pozitivne stvari ili posljedice. Isto tako bavit ćemo se i prikazivanjem statističkih podataka za promjene koje je donjela COVID-19 bolest, analizom podataka iz proteklih godina prije COVID-19 krize i sadašnjeg vremena odnosno u doba COVID-19 krize, valja napomenuti kako će se rad temeljiti najviše na periodu od 2020. godine pa do 2021. godine jer se taj period smatra najvećom COVID-19 krizom, danas su mjere skoro pa i ne postojeće i gospodarstvo se polako oporavlja valjalo bi napomenuti kako je država potporama pomagala poduzećima, ali idalje se vide drastične posljedice. Na kraju rada navodi se primjer jednog srednjeg poduzeća kako je poslovalo tijekom krize i zaključuje se odabrana tema kroz spoznaje i preporuke do kojih smo došli istraživanjem navedene literature. |
| Abstract (english) | In this thesis, we will define and conceptualize small and medium enterprises, their characteristics, factors which affect their businesses, advantages and shortcomings. Afterwards comes the part where we will deal with the main topic of this paper, a newly emerging viral disease COVID-19, a disease that has recently become active in the world and has formed a different way of living for both individuals, as well as businesses. We will define the new disease, identify where it came from and how it has started spreading, as well as recognize what kind of changes have occurred in the company’s external environment. Also, we will examine the measures brought by the Civil Protection Headquarters of the Republic of Croatia with the aim of suppressing the spread of the virus, however, since those measures limit the movement of people and the companies’ ability to operate, we will analyze how the businesses have managed to cope with the new conditions that we have not experienced so far. We will analyze whether the measures have damaged the company's operations or brought some positive things or consequences. We will also deal with the presentation of statistical data for the changes brought about by the COVID-19 disease, the analysis of data from the past years before the COVID-19 crisis and the present time, i.e. during the COVID-19 crisis, it should be noted that the work will be based mostly on the period from 2020 until 2021, because that period is considered the biggest COVID-19 crisis, today the measures are almost non-existent and the economy is slowly recovering, it should be noted that the state helped companies with subsidies, but the drastic consequences are still visible . At the end of the paper, an example of how a medium-sized company operated during the crisis is given, and the selected topic is concluded through the knowledge and recommendations that we came to by researching the aforementioned literature. |
