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master's thesis
Važnost radija nekada i danas i kakva je perspektiva toga medija
Specijalistički završni rad
2020. urn:nbn:hr:129:194116
Gotlin, Krešimir
The University of Applied Sciences Baltazar Zaprešić
Chair of Information and Communication Sciences

Cite this document

Gotlin, K. (2020). Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad (Master's thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:194116

Gotlin, Krešimir. "Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad." Master's thesis, The University of Applied Sciences Baltazar Zaprešić, 2020. https://urn.nsk.hr/urn:nbn:hr:129:194116

Gotlin, Krešimir. "Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad." Master's thesis, The University of Applied Sciences Baltazar Zaprešić, 2020. https://urn.nsk.hr/urn:nbn:hr:129:194116

Gotlin, K. (2020). 'Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad', Master's thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 19 April 2024, https://urn.nsk.hr/urn:nbn:hr:129:194116

Gotlin K. Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad [Master's thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2020 [cited 2024 April 19] Available at: https://urn.nsk.hr/urn:nbn:hr:129:194116

K. Gotlin, "Važnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad", Master's thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:129:194116

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Metadata
TitleVažnost radija nekada i danas i kakva je perspektiva toga medija : Specijalistički završni rad
Title (english)The importance of radio in past and today, what is the perspective of that media
AuthorKrešimir Gotlin
MentorStjepan Lacković (mentor)
Committee memberDragutin Funda (predsjednik povjerenstva)
GranterThe University of Applied Sciences Baltazar Zaprešić
(Chair of Information and Communication Sciences )
Zaprešić
Defense date and country2020-05-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Communicology
Abstract
Radio kao medij poznat je gotovo svakom čovjeku i svaka osoba ga je barem jednom poslušala. Radio je sekundarni medij, što znači da ga se može slušati neovisno o poslu koje slušatelj istovremeno obavlja, odnosno, za slušanje radija ne mora postojati puna koncentracija. Uz pojam radija uglavnom se veže glazba i slušatelji slušaju radio većinom iz tih razloga, no radio je puno više od toga. To je medij koju služi za informiranje javnosti, davanje relevantnih i provjerenih informacija. S pojavom interneta strahovalo se za tradicionalne medije poput radija, televizije i novinskih tiskovina i njihov opstanak na tržištu, a s vremenom se pokazalo da je strah bio opravdan za sve, osim za radio. Radio kao medij 21. stoljeća pokazao je visoku razinu sposobnosti, prilagodljivosti i spremnosti na promjene kako bi išao u korak s vremenom i zadržao svoje slušatelje. Samim time što radio nastoji ići u korak s vremenom u kojem prevladava tehnologija, Internet i digitalizacija, može se reći da mu predstoji svijetla budućnost.
Abstract (english)
Radio as a media is known to almost every person in the world and every person listened to it at least once in his lifetime. Radio is a secondary medium, which means that it can be listened regardless on the job the listener is doing at the same time, that is, there may not be full concentration to listen to the radio. The term radio is mostly related to music and listeners listen to the radio mostly for these reasons, but radio as a media much more than that. It is a media which is used to inform the public, and to provide them relevant and verified information. With the invention of the internet, there was fear for the traditional media such as radio, television and newspaper and their survival in the market, and over time, it turned out that the fear was justified for TV and newspapers, but not for the radio. Radio as a 21st century media has shown a high level of ability, adaptability and willingness to change in order to keep up with the variable times and keep its listeners. As radio strives to keep pace with the age of technology, the Internet and digitalization, it can be said that it has a bright future ahead
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:129:194116
Study programmeTitle: Communications Management - Specialist Graduate Professional Study
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni specijalist / stručna specijalistica komunikacijskog menadžmenta (stručni specijalist / stručna specijalistica komunikacijskog menadžmenta)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-05-24 08:49:24