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undergraduate thesis
Važnost inovativnosti u poduzetništvu
Stručni završni rad
2022. urn:nbn:hr:129:102760
Matić, Ana
The University of Applied Sciences Baltazar Zaprešić
Chair of Economics, Management and Marketing

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Matić, A. (2022). Važnost inovativnosti u poduzetništvu : Stručni završni rad (Undergraduate thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:102760

Matić, Ana. "Važnost inovativnosti u poduzetništvu : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2022. https://urn.nsk.hr/urn:nbn:hr:129:102760

Matić, Ana. "Važnost inovativnosti u poduzetništvu : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2022. https://urn.nsk.hr/urn:nbn:hr:129:102760

Matić, A. (2022). 'Važnost inovativnosti u poduzetništvu : Stručni završni rad', Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 11 December 2024, https://urn.nsk.hr/urn:nbn:hr:129:102760

Matić A. Važnost inovativnosti u poduzetništvu : Stručni završni rad [Undergraduate thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2022 [cited 2024 December 11] Available at: https://urn.nsk.hr/urn:nbn:hr:129:102760

A. Matić, "Važnost inovativnosti u poduzetništvu : Stručni završni rad", Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:129:102760

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Metadata
TitleVažnost inovativnosti u poduzetništvu : Stručni završni rad
Title (english)Importance of innovation in entrepreneurship
AuthorAna Matić
MentorKristijan Čović (mentor)
Committee memberSendi Deželić (predsjednik povjerenstva)
GranterThe University of Applied Sciences Baltazar Zaprešić
(Chair of Economics, Management and Marketing)
Zaprešić
Defense date and country2022-11-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Economics of Entrepreneurship
Abstract
Inovativnost je od velike važnosti za poduzetništvo. Tako, za poduzetnika se očekuje da posjeduje najvažniju ključnu osobinu uspješnih poduzetnika, a to je upravo inovativnost. Bitno je da poduzetnik donosi kreativna i inovativna rješenja kako bi osigurao dugoročan uspjeh i opstanak na tržištu. Na taj način uspješan, inovativan poduzetnik, pridonosi uspješnosti poduzetništva, odnosno rastu gospodarstva u zemlji. Svaki poduzetnik, koji je kreativna i inovativna osoba, ulazi u poduzetnički poduhvat s rizikom, ali s glavnim ekonomskim motivom, a to je ostvariti dobit ili profit. Jedan od temeljnih ciljeva rada je ukazati na važnost inovativnosti u poduzetništvu. Cilj rada je i istražiti i objasniti pojmove poduzetništvo, poduzetnik i inovativnost. Na temelju dva primjera uspješnih poduzetničkih poduhvata može se primijetiti koliko je važna inovativnost u svijetu poduzetništva, te da uz donošenje novih i boljih inovativnih rješenja poduzetnik može doživjeti uspjeh u poduzetničkom svijetu, te osigurati konkurentsku prednost.
Abstract (english)
Innovation is from great importance for entrepreneurship. For an entrepreneur is expecting that he possess the most important key feature of successful entrepreneurs, and that is exactly innovation. It is important that an entrepreneur brings creative and innovative solutions in order to ensure long-term success and existence on the market. In this way successful, innovative entrepreneur, contribute to the success of entrepreneurship, respectively economic growth in the country. Every entrepreneur which is creative and innovative person, enters into an entrepreneurial venture with risk, but with the main economic motive, and that is to realise gain or profit. One of the basic goals of the paper is to point out of significance of entrepreneurship. Objective of the paper is to explore and explain terms of entrepreneurship, entrepreneur and innovation. From two examples of entrepreneurial ventures it can see how important it is innovation in the world of entrepreneurship, and that with bringing new and better innovative solution, an entrepreneur can reach success in entrepreneurial world, and ensure competitive advantage.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:129:102760
Study programmeTitle: Business Administration, Undergraduate Professional Study
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-05-22 13:05:44