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undergraduate thesis
ERP i CRM sustavi u analitičkom računovodstvu
Stručni završni rad
2020. urn:nbn:hr:129:781480
Đulić, Sara
The University of Applied Sciences Baltazar Zaprešić
Chair of Information and Communication Sciences

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Đulić, S. (2020). ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad (Undergraduate thesis). Zaprešić: The University of Applied Sciences Baltazar Zaprešić. Retrieved from https://urn.nsk.hr/urn:nbn:hr:129:781480

Đulić, Sara. "ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2020. https://urn.nsk.hr/urn:nbn:hr:129:781480

Đulić, Sara. "ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad." Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, 2020. https://urn.nsk.hr/urn:nbn:hr:129:781480

Đulić, S. (2020). 'ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad', Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, accessed 11 November 2024, https://urn.nsk.hr/urn:nbn:hr:129:781480

Đulić S. ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad [Undergraduate thesis]. Zaprešić: The University of Applied Sciences Baltazar Zaprešić; 2020 [cited 2024 November 11] Available at: https://urn.nsk.hr/urn:nbn:hr:129:781480

S. Đulić, "ERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad", Undergraduate thesis, The University of Applied Sciences Baltazar Zaprešić, Zaprešić, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:129:781480

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Metadata
TitleERP i CRM sustavi u analitičkom računovodstvu : Stručni završni rad
Title (english)ERP i CRM system in analytical accounting
AuthorSara Đulić
MentorKrešimir Jurina (mentor)
Committee memberIvana Ogrizek Biškupić (predsjednik povjerenstva)
GranterThe University of Applied Sciences Baltazar Zaprešić
(Chair of Information and Communication Sciences )
Zaprešić
Defense date and country2020-02-17, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Information Systems and Information Science
Abstract
Kroz ovaj završni rad pobliže se opisuje pojam analitičkog računovodstva, analitičkog knjigovodstva, te se istražuje kako informacijski sustavi – ERP (Enterprise Resource Planning) odnosno sustav za planiranje resursa i njegov podsustav CRM (Customer Relationship Management) odnosno modul za upravljanje odnosima s kupcima utječu na svakodnevan rad u analitičkom računovodstvu. Temelj uspješnog i konkurentog poduzeća je njegovo računovodstvo i transakcije koje se u poduzeću odvijaju. Kako bi u svakom trenutku imali uvid u točnost podataka u realnom vremenu informacijska tehnologija mora biti vrlo zastupljena u poduzeću. Na području informacijskih znanosti iz dana u dan odvijaju se veliki koraci ka unaprijeđenju sustava koji olakšavaju rad, a veliku primjenu nalaze u odjelima računovodstva. Primarni cilj ovoga rada bio je prikazati koliko je uistinu bitna sinergija informacijskih znanosti i računovodstva za dobro pozicioniranje poduzeća na tržištu velike konkurencije i kupaca koji žive užurbanim životom i očekuju informacije u realnom vremenu.
Abstract (english)
The aim of this graduate thesis was to describe the concept of analytical accounting, analytical bookkeeping and to explore in which ways the Enterprise Resource Planning systems and its subsystem Customer Relationship Management module affect the daily tasks in analytical accounting. Accounting is the foundation of every successful and competitive company, together with all the transactions which are being performed within the company. In order to assure that we have the correct data at hand in real time, IT must be deeply embedded into the company's infrastructure. The IT field is constantly seeing big leaps forward in improvement of the systems which make work easier and accounting is a very prosperous area to apply those improvements and changes. The primary goal of this graduate thesis was to show how the synergy between IT and accounting is crucial for positioning a company on a market with harsh competitiveness and customers who live hasty lifestyles and expect all the relevant information in real time.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:129:781480
Study programmeTitle: Business Administration, Undergraduate Professional Study
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-06-09 09:25:03